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Tag: iot in digital marketing
Augmented reality (AR) is a way of superimposing helpful information onto a video feed of the real world. The potential for AR innovations to improve marketing outcomes is staggering. IoT and AR can together both generate user insights for marketers and enhance experiences for customers.
Data science is one of the top trends in digital marketing that all marketers and advertisers will need to understand. Why? Because when marketing plans are created based on...