Tag: iot in digital marketing
How IoT and AR Can Amplify Marketing Initiatives
Augmented reality (AR) is a way of superimposing helpful information onto a video feed of the real world. The potential for AR innovations to improve marketing outcomes is staggering. IoT and AR ca...
How IoT Data Can Improve Digital Marketing Outcomes
Data science is one of the top trends in digital marketing that all marketers and advertisers will need to understand. Why? Because when marketing plans are created based on data, they produce res...
