Graham Immerman is VP of Marketing for MachineMetrics, Manufacturing's First Industrial IoT Platform for Machines. Graham has quickly become an authority on digital transformation and the application of IIoT technology for the manufacturing industry. He is an accomplished leader and experienced start-up veteran with an integrated background in digital, social, traditional, account-based marketing, growth strategies, and business development. Graham spent his early career working on Madison Ave. at global and boutique marketing firms to help craft successful digital marketing strategies for brands like Adidas, Reebok, H&RBlock, and Starbucks.
Common Myths About Industrial Automation, Debunked
From robots performing tasks better than humans to stealing jobs, check out the most common myths about industrial automation.
Generic IoT Platforms are Still DIY
To improve generic IoT platforms, it’s important to have the proper tools to measure results. Using machine data is a foundational step to accomplish this.