My name is Yoel Frischoff, a product strategist and practitioner with over 35 years of experience developing durable goods and software systems across domains such as healthcare, education, construction, security applications, and more. Trained as an industrial designer, I began my career in 1991 with hands-on design and engineering roles before transitioning into technology management, entrepreneurship, and management consulting. My work bridges strategic research and thesis development with commercial implementation, culminating in hands-on product development. This trajectory – spanning design, engineering, and product strategy – positions me to offer a professional yet accessible perspective on how physical products become viable smart platforms. Over the past decade I have published more than 120 bilingual (English and Hebrew) articles on TheRoad TLV blog, which serves as the foundation for my book. I am active on LinkedIn, where I manage a dedicated Tangibles showcase page and professional group, and I mentor product managers through international programs such as Google for Startups, Product League, and Halfa Venture.

My name is Yoel Frischoff, a product strategist and practitioner with over 35 years of experience developing durable goods and software systems across domains such as healthcare, education, construction, security applications, and more. Trained as an industrial designer, I began my career in 1991 with hands-on design and engineering roles before transitioning into technology management, entrepreneurship, and management consulting. My work bridges strategic research and thesis development with commercial implementation, culminating in hands-on product development. This trajectory – spanning design, engineering, and product strategy – positions me to offer a professional yet accessible perspective on how physical products become viable smart platforms. Over the past decade I have published more than 120 bilingual (English and Hebrew) articles on TheRoad TLV blog, which serves as the foundation for my book. I am active on LinkedIn, where I manage a dedicated Tangibles showcase page and professional group, and I mentor product managers through international programs such as Google for Startups, Product League, and Halfa Venture.

Locations:

Remote