Tag: marketing
What I Learned Connecting One Million Objects to the Internet
IoT has changed the way people interact with products and has started a complete rethinking of business logic. But we still have much to learn.
How AI and ML Are Changing Digital Marketing
Companies are leveraging AI-powered business analytics to guide their digital transformations. AI and ML are causing a paradigm shift in digital marketing.
5 Ways to Leverage AI in Your Company’s Strategy
Artificial Intelligence (AI) is the next major breakthrough for our world. Businesses are including AI in their strategy to amplify results.
How IoT Data Can Improve Digital Marketing Outcomes
Data science is one of the top trends in digital marketing that all marketers and advertisers will need to understand. Why? Because when marketing plans are created based on data, they produce res...
5 SEO Strategies for an IoT-Driven Future
IoT devices are on the rise. Currently, the global number of IoT devices is around 7 billion excluding smartphones and tablets. Due to the increasing availability of wireless connections and decre...
Can Retailers Successfully Leverage Augmented Reality and AI?
Analysts predict that consumer-based augmented and virtual reality will not take off until 2022. Yet for retailers, there’s no time like the present to start leveraging the tech to create eng...
3 Examples of Successful Marketing with Virtual Reality
So, you want to pitch a virtual reality idea to potential clients. Maybe you're a virtual reality developer or a marketer who’s just found that this technology is a perfect fit for your ...