Insurance New Business Acquisition in the Digital Age
According to a recent Reuters Events survey, the number of insurers who said digital played a role in their transformation almost doubled in under a year, no doubt one of the many impacts of COVID-19. In just a few months insurance carriers were racing to embrace digital technologies in order to acquire new customers, as well as retain current customers.
How do insurance carriers, from Life & Annuities to Home & Auto, remain competitive and acquire new business at a time when just “being digital” isn’t enough?
Join Basil Morris (VP, Strategic Planning, Nationwide), Justin Gress (Director of Strategic Operations, AXA XL), M. Scott Absher (Chief Field Director, Prudential), Mitch Wein (Senior Vice President, Research and Consulting, Novarica) and Bryan Falchuk (Managing Partner, Insurance Evolution Partners) for this WNS-sponsored webinar as we explore the strategies and technologies that allow insurance carriers to stay ahead of the competition in the digital age, including:
- Build better experiences – Transform the experiences of customers and agents alike using multiple channels and open up new avenues for product recommendations
- Plan for the near-future – Strategize for the changes in the industry landscape so you can adjust to changing customer needs
- Make digital simple – Streamline and simplify your digital interactions, through storefronts and marketing, in order to maximize understanding and minimize the time it takes a customer to join you